In this video, Simone Cicero provides a walkthrough overview of the recently released Platform Growth and Product Guide v.1.0 released after 1 year+ of intensive use on the field and used to certify more than 200 practitioners.

Check all the info on the release here.

This newly released Platform Growth and Product Guide brings will help you:
👉 Understand your strategic growth and defensibility potential: design your product flywheels, understand how you can build defensibility and self reinforcing value creation in your product;
👉 Define your product model and the related goto-market strategy: be sure you’ve a full understanding of how all the pieces of your product can come together and how you should progressively build up and deliver features;
👉 Understand pricing: understand how pricing can be used strategically during the process of launcing a platform strategy and what are the options you can pick from;
👉 Chose growth engines and measure growth through metrics: learn how to setup a model that covers the most important metrics, engagement, liquidity and economics. Learn where to invest your resources to ensure growth is sustainable and strategic.